Web Design in NYC
Manhattan is full of beautiful websites that load in six seconds and convert nobody. We build sites that look right and perform.
The Manhattan website problem
The typical Manhattan business website is expensive and slow. It was built by a design-led agency that treated performance as somebody else problem, shipped with a full-screen video header, a JavaScript framework rendering static content, and a marketing stack of twelve third-party scripts firing before anything paints.
It photographs beautifully in a case study. It scores 34 on mobile PageSpeed.
The cost is not abstract. Google uses Core Web Vitals as a ranking input, and every additional second of load time measurably reduces conversion. A Manhattan business paying a high cost per click and sending that traffic to a six-second landing page is losing money twice.
What we do differently
Packages
| Essential | Growth | Custom | |
|---|---|---|---|
| Best for | Small firms, focused sites | Established businesses, revenue-driving sites | Complex requirements or scale |
| Pages | Up to 8 | Up to 25 | Unlimited |
| Custom design | Branded template | Fully custom | Fully custom |
| Core Web Vitals optimization | Included | Included | Included |
| SEO foundation and schema | Included | Full | Advanced |
| WCAG 2.1 AA | Included | Included | Included |
| Copywriting | Not included | Included | Included |
| Custom integrations | Not included | One included | Included |
| E-commerce | Not included | Optional | Included |
| Timeline | 4 to 6 weeks | 6 to 10 weeks | 12 weeks plus |
| Price | On request | On request | On request |
Frequently asked questions
How much does web design cost in NYC?
We quote a fixed project price after a discovery call. Manhattan agencies routinely charge several times more for comparable scope, largely reflecting Midtown overhead rather than better work. We are in Brooklyn, which is part of why our pricing is what it is.
How long does a build take?
Four to six weeks for Essential, six to ten for Growth, twelve or more for Custom. Content and feedback turnaround from your side is the main variable.
Will a redesign hurt our search rankings?
Not if it is handled properly, and usually the opposite, since the new build is faster and better structured. Full redirect mapping and post-launch monitoring are standard. Badly handled migrations lose more organic traffic than any algorithm update.
Can you work with our brand guidelines and existing design team?
Yes. Plenty of engagements are us doing the engineering while an in-house or external design team owns the visual direction.
Do you build on WordPress or something more modern?
It depends on requirements. Next.js when performance or application logic dominates. Webflow for design-heavy marketing sites with a small team. WordPress when content management flexibility matters most. We recommend by fit, not preference.
What about accessibility compliance?
WCAG 2.1 AA is standard on every build. Given the volume of ADA web accessibility claims filed against NYC businesses, this is risk management as much as good practice.
Free design and performance audit
Core Web Vitals, mobile experience, accessibility, and conversion review. We will tell you whether you need a rebuild or a repair, and we have told plenty of people it is a repair.