Brooklyn Technical SEO, Web Design & Software Engineering
We are a search firm and a software engineering shop in one. The person who finds the problem is the person who fixes it.
Two disciplines, one team
Most companies hire an SEO agency and a development shop separately. Then the two blame each other.
The SEO agency finds that your site loads in six seconds, your canonical tags are wrong, and your product templates generate 12,000 near-duplicate URLs. They write it up and hand it over.
The development shop has a sprint backlog, no context on why any of it matters commercially, and no incentive to prioritize it. Nothing ships. You pay both.
We hold both sides. A canonical issue found Monday is deployed Tuesday. There is no handoff because there is no gap to hand off across.
What we do
Get found
Get built
Get efficient
Where we work
Based in Brooklyn, serving the five boroughs and the greater NYC metro. Local search is decided at the neighborhood level, so our work is too.
Queens
All services available
The Bronx
All services available
Staten Island
All services available
Greater NYC metro
Jersey City, Hoboken, Newark, Yonkers, Westchester, Nassau
How we work
Free technical audit
We crawl your site with our own tooling, pull your Search Console and analytics history, benchmark against the competitors actually taking your rankings, and deliver prioritized findings. No cost, no commitment, yours to keep either way.
Roadmap with numbers attached
Every recommendation carries the search volume, the effort estimate, and the expected timeline. You decide what is worth doing.
We implement
Not a ticket for your team. Our engineers work in your codebase, which is the part that usually does not happen.
Measure and compound
Rank tracking, conversion attribution, and a written monthly analysis of what moved and why. Not a dashboard screenshot.
What clients say
Reviews from our Google Business Profile, shown in full and unedited.
Elena GreeneGoogle reviewI have been working with Mike at Brooklyn Search Labs for over 15 years now. I hired him in 2009 to design a custom program for my small business. We deal with PHI and required the program to be HIPAA compliant. They delivered on something completely proprietary and did an incredible job. Since then they have continued to maintain the program for me. Mike is always very responsive and available for any troubleshooting or questions. It’s truly a pleasure working with Mike and his team and I feel very fortunate to have selected them from the initial start of our partnership to set my business up for success.
Gary ChernyakGoogle reviewThe Brooklyn Search lab is a great agency for local marketing and software development, I’ve used this compan for 10 + years and totally satisfied with their performance, I highly recommend this agency for your business needs, their fees are very reasonable and the customers service is outstanding.
OK ElectronicsGoogle review · Local GuideBrooklyn Search Lab did a great job helping with my website and Google Business Profile. They optimized both, and I’ve seen better visibility and more leads since working with them. Clear communication and solid results — highly recommend!
Read the other four reviews
Arkadiy ShimunovGoogle reviewI had a great experience with The Brooklyn Search Lab. They helped me resolve my Google Business Profile suspension quickly and professionally. They understood the issue, guided me through the process, and made the whole experience much easier than I expected.
If you’re dealing with a suspended GBP and need someone who knows what they’re doing, I definitely recommend The Brooklyn Search Lab. Fast, knowledgeable, and very helpful!
Eduard KubyninGoogle review · Local GuideWe’ve had a great experience working with Brooklyn Search Lab for our SEO. As the owner of Reel Optics in Old Bridge, NJ, I’ve appreciated their professionalism, communication, and dedication to helping our business improve its online presence. Their team is knowledgeable, responsive, and always willing to explain their strategy and recommendations.
Since working with them, we’ve seen steady improvements in our search visibility, and it’s clear they genuinely care about helping their clients succeed. If you’re looking for an SEO company that delivers great service and takes the time to understand your business, I highly recommend Brooklyn Search Lab.
agron matoshiGoogle reviewI have been using their services since they were founded, and they have always been able to assist with my IT issues, as well as provide design and support for the programs we use at our company. Their team is knowledgeable, responsive, and reliable. I highly recommend their services!
Roshel KhaimovGoogle reviewExcellent team excellent work
Common questions
What size businesses do you work with?
Mostly established small and mid-sized NYC businesses: professional services, healthcare, legal, B2B, trades, and multi-location retail, plus software companies needing engineering capacity. If organic search is not a meaningful channel for you and your operations are running fine, we are probably not the right fit and we will say so.
Do I have to buy SEO and development together?
No. Plenty of clients engage us for one or the other. The combination matters most when the SEO problem turns out to be an engineering problem, which it often does.
Are you actually in Brooklyn?
Yes. We are based in Brooklyn and work on-site across the boroughs for discovery and strategy sessions.
How fast will I see results?
Technical fixes can move things in four to eight weeks. Competitive NYC commercial terms typically take six to twelve months, longer for a new domain. Anyone promising page one in 30 days is either targeting keywords nobody searches or is about to get you penalized.
Do you work outside New York?
Yes, for work that is primarily technical. Our local practice is strongest in Brooklyn and Manhattan because that is where our citation footprint and client base are.
Find out what is actually holding your site back
A real audit of your real site. Crawl data, Core Web Vitals, index coverage, and a prioritized fix list ranked by impact. Five business days, no obligation.